The Book
Your Mind Has an Untrained Dog
Running the Show
67,000 thoughts a day. Most are automatic. Most are negative. And they're controlling everything — your confidence, your relationships, your income, your happiness.
This book shows you exactly how to train it.
Have you ever wondered why you know what to do…
but you still can't do it?
Sound Familiar?
You're Not Broken. You're Programmed.
You set goals in January and quit by February — again.
You know you’re capable of more, but something invisible holds you back.
You’ve read the books, watched the videos, done the courses. Still stuck.
You catch yourself saying “I’m not good enough” before you even try.
You sabotage good things the moment they start working.
You understand your problems. You just can’t seem to fix them.
If you checked even one of these — this book was written for you.
The Author's Story
From a Camping Chair
to a $6.9 Million Business
At 22, Marc-Olivier Lafleur had lost everything. His business. His girlfriend. His savings. He was living in a basement with a camping chair as his only furniture, a $25-a-week grocery budget, and $4,000 in credit card debt.
Out of desperation, he tried something that felt ridiculous: listening to affirmations on repeat. For three weeks, nothing changed. It felt fake. His reality said otherwise.
Then, in week three, momentum hit. Three sales in a single day. By 23, he was making $40,000 a month. By 25, $90,000 a month. He went on to build a business that generated $6.9 million in sales, while traveling the world. The exact life he had been affirming back when he was living in that basement.
Nothing external changed first. Only his internal voice did.
The Core Idea
You Have an Innerdog
That voice in your head — the one telling you you're not enough, you'll fail, you don't deserve it — that's not you. That's your Innerdog. And right now, it's completely untrained.
Chews on everything
Destroys what you’re building with doubt and fear
Barks at everything
Attacks every opportunity with worst-case scenarios
Digs up old shit
Brings up embarrassments from years ago at 2am
Pees on your confidence
Undermines your belief right before you need it most
But here's the thing: dogs are trainable.
This book is the training manual.
The Science
This Isn't Motivation. It's Neuroscience.
The book gives you the complete framework for understanding and reprogramming your mind.
🔬
The RAS Filter
Your brain filters 99.99% of reality. The Reticular Activating System decides what gets through. Change the filter, change what you see.
🗄️
The Database Model
Your mind stores beliefs like a database. You can only retrieve what’s been installed. “I am confident” must be in there before you can access confidence.
⚡
The Chain Reaction
Thoughts → Emotions → Actions → Results. Every result in your life started with a thought. This is the only intervention point.
“You are not stuck because of your situation.
You're stuck because you keep thinking the same thoughts about your situation.”
— from Chapter 1
Inside the Book
15 Chapters That Reprogram Your Mind
You Have a Dog Problem
The camping chair, the $25 grocery budget, and the moment everything changed.
Why This Matters
You have 67,000 thoughts a day. Most are automatic. Most are negative. And they're running your entire life.
Meet Your Innerdog
That voice in your head isn't you. It's an untrained dog. And you've been letting it run the show.
Your Dog's Default Programming
How repetition and trauma installed every belief you have — and why understanding alone won't fix it.
The Self-Cleaning Oven Myth
Why your mind doesn't fix itself. And why 'just think positive' is the worst advice you've ever received.
The Law of the Universe
The Reticular Activating System: the real science behind why you keep seeing proof of what you believe.
Your Mind Is a Database
You can only retrieve what's been stored. If confidence isn't in there, you can't access it. Yet.
The Chain Reaction
Thoughts → Emotions → Actions → Results. The only intervention point that actually works.
The “I AM” Command
Two words that reprogram your identity. Why present tense changes everything.
The Daily Practice
The exact system to reprogram your mind. Morning, evening, sleep, and everything in between.
When Your Dog Resists
The extinction burst: why things get worse before they get better — and why that means it’s working.
Dealing With the Backslide
You will slip. Here’s why that’s normal, and exactly how to recover without losing momentum.
There’s No Finish Line
Mental training isn’t a project. It’s a practice. And that’s the best news you’ll hear all day.
No One’s Coming to Save You
The hardest truth in this book. And the most liberating one.
Fix Your Entire Life in One Day
The step-by-step protocol to excavate your programming and design a new identity — in 24 hours.
What You'll Walk Away With
After This Book, You'll Never Think the Same Way
Why understanding your problems has never fixed them — and what actually does
The exact mechanism your brain uses to filter reality based on your beliefs
Why “I AM” are the two most powerful words you’ll ever speak
The 90-day reprogramming protocol with morning, evening, and sleep practices
How to use the 7-8 hours you sleep as free programming time
Why things get worse before they get better — and why that’s proof it’s working
The one-day protocol to excavate your entire belief system and redesign it
How to maintain your training for life without spending hours a day
“Identity change precedes circumstance change. Always.”
— from Chapter 8
This Book Is For You If:
- ●
You want to change but don’t know where to start
- ●
You’ve tried positive thinking and it didn’t stick
- ●
You keep repeating the same destructive patterns
- ●
You understand your issues intellectually but can’t seem to fix them
- ●
You’re ready to stop blaming and start owning your mind
- ●
You want a real framework — not vague inspiration
This Book Is Not For You If:
- ●
You’re looking for a magic pill or overnight fix
- ●
You’re not willing to practice daily for at least 90 days
- ●
You prefer to blame others for where you are
- ●
You think reading one more book will change things without action
From the Book
The Daily Practice That Changes Everything
Chapter 9 gives you the exact protocol. Here's a taste.
🌅
Morning
15 min
Affirmations spoken in your own voice. Identity-first. Present tense.
🎧
During the Day
Ongoing
Input control. Positive music, curated content, conscious conversations.
🌙
Evening
15 min
Reflection. Reinforce new identity. Gratitude for who you’re becoming.
😴
Sleep
7-8 hrs
Affirmations on loop. Your subconscious absorbs while you rest. Free hours.
The math: 15 min morning + 15 min evening + 7 hours sleep + 2 hours music = 570 minutes of reprogramming per day. In 90 days, that's 855 hours of new programming.
Still Not Sure?
Let's Be Honest
“I’ve read self-help books before. They don’t work.”
This isn’t a self-help book. It’s a reprogramming manual. Most books give you information. This book changes how your brain processes information. There’s a difference.
“Affirmations feel fake.”
They’re supposed to — at first. Chapter 10 explains the extinction burst: your old programming fights back hardest right before it breaks. Feeling fake is literally the sign it’s working.
“I don’t have time for a daily practice.”
You’re already practicing — you just don’t know it. Every negative thought loop is practice. Every worry session is a repetition. This book helps you practice intentionally instead of accidentally.
“Can’t I just use the app?”
The app is the tool. The book is the understanding. When you know why you’re doing something, you do it better, longer, and with more conviction. They work best together.
“No one is coming to save you.
And that's the most liberating thing you'll ever hear.”
— from Chapter 13
Your Mind Is Listening.
What Are You Going to Tell It?
Every day you wait is another day your untrained Innerdog runs the show. Another 67,000 thoughts on autopilot. Another day of the same patterns, same doubts, same results.
Or today can be the day you pick up the leash.
Sign up for updates and be the first to know when the book launches.